Conditions of Sale
Rates 40% of 30 second rate.
Placement subject to availability.
Rates 65% of 30 second rate.
Subject to preemption, equitable makegood not guaranteed.
When two 15's of the same advertiser are combined and provided to the Station as a 30 second commercial.
Traffic instructions must clearly identify the produce/services for the integrated 30's.
Two clients cannot be combined to make an integrated 30.
7 second billboard.
Rates 35% of 30 second ad.
Published rates are for the convenient use of advertisers and agencies and do not constitute an offer on behalf of the Network. Refer to program schedule and contact your sales representative for current rate levels. The following rules shall also apply:
A) Rate levels quoted are the lowest rates acceptable.
B) Rate levels will be reviewed daily and may be adjusted according to rate reclassification without notice.
C) Quoted rates will be accepted for three (3) working days after submission.
D) The Network reserves the right to limit the number of commercial units purchased in any rotation or program.
E) Contracts subject to reconfirmation 30 days prior to telecast.
F) Deadlines ' all copy instructions and commercial material must be received five (5) working days prior to airdate or advertiser will be billed for airtime. All revised instructions must be marked as "revised" with information highlighted. As per Telecaster 48 Hour Copy Deadline policy, if material and/or instructions are not received by the 48 hour deadline, the Station reserves the right to substitute another commercial. If alternative creative is not available, the Station may opt to air a public service or promotional announcement. The agency will be invoiced for the spot.
G) Telecaster commercial number must be obtained by the Agency/Advertiser and supplied with the commercial material and commercial playing instructions.
H) Cancellation for 52 weeks will result in a cancellation penalty. The penalty will apply on per unit basis and will equal 20% of contracted dollar value from start date to, and including, date of last telecast.
I) Cancellation requires notice four (4) weeks prior to cancellation date and the campaign must run for at least four (4) weeks.
J) Shifts require a minimum of four (4) weeks notice. Shifts from light to heavy demand periods will be granted only if warranted by available inventory at prevailing rates.
K) Non-consecutive week flights are considered separate bookings and require normal four (4) week cancellation notification.
L) Advertisers wishing to qualify for Dollar Volume Discounts must contract for the full dollar volume or must provide a letter of intent. Volume discounts are not retroactive and are subject to a short rate if not reached.
M) All contracts must run commercial lengths as originally booked. Any revisions must be supplied in writing at least one (1) week in advance.
Pep (Pre-Emptible Plan)
The "PEP" unit rate per program or rotation will be a 30% discount off the current rate at time of booking.
"PEP" dollars may be used towards achieving a committed Dollar Volume Discount level, but will not earn the applicable DVD discount.
PEP units will be booked as fully pre-emptible. Placement is not guaranteed, and credits will be issued when makegoods cannot be provided.
"PEP" rates do not apply to any Special units.
All other "Conditions of Sale" apply. Inventory will be at the discretion of the station.
Advertisers contracting for 52 week continuity will earn a 15% discount. Those advertisers contracting for 26 or more consecutive weeks will earn a 5% discount.
Dollar Volume Discounts
Invoices due and payable when rendered in Canadian funds. 15% commission applicable to all CAB enfranchised Advertising Agencies. Other payment terms are set out in the Television Advertising Standard Terms and Conditions.
Commercial and Program Shipping Charges
Transportation, duty, sales tax, GST, satellite delivery costs, insurance, costs of videotape and any shipment to the Station and the return to the Supplier shall be borne by the Supplier.
• Television Advertising Standard Terms and Conditions